Nova Logistics

The Challenge

Nova, a regional logistics provider, found their physical area expansion severely stunted by larger nationwide competitors outbidding them in generic local searches. They needed a hyper-targeted strategy to win shipping contracts in specific industrial zones.

The Solution

We executed a brutal geofencing ad strategy. By creating hyper-local ad clusters targeting major commerce hubs, ports, and industrial parks, we ensured Nova was the only brand visible to decision-makers exactly when they were at work. This isolated the ad budget completely from residential waste clicks.